Dance Because Festival is a yearly event that focuses on bringing the community together to take classes and attend performances. I created a bold, friendly and impactful campaign for print and social to promote the event. I organized and art directed the photoshoot using local dancers and had the photographe create silhouettes with dramatic shadows for a dramatic effect. The deliverables can be used to promote the event around town, in newspaper articles and on social platforms such as FB and IG.

Dance Because Festival is a yearly event that focuses on bringing the community together to take classes and attend performances. I created a bold, friendly and impactful campaign for print and social to promote the event. I organized and art directed the photoshoot using local dancers and had the photographe create silhouettes with dramatic shadows for a dramatic effect. The deliverables can be used to promote the event around town, in newspaper articles and on social platforms such as FB and IG.

I created the concept and design for Stockwell's launch including print signage, email and paid social. The posters were the most fun to design because I had an engaging time looking for the right photography.

I designed this poster for the dance performance I produce. That’s me in the white dress.
My friend and photographer Cole Hatcher took the photos and I loved so many of them that
I decided to design the poster in such a way that I could showcase all of them.

Whole Foods Market held a large gathering to show their committment to support local businesses. I was the lead designer on the project. The first part of the design process was making the mark and creating the overall look for the event as it would live on many of the tactics. The logo is friendly, simple and works within the framework of Whole Food Market’s already established brand.