Dance Because Festival is a yearly event that focuses on bringing the community together to take classes and attend performances. I created a bold, friendly and impactful campaign for print and social to promote the event. I organized and art directed the photoshoot using local dancers and had the photographe create silhouettes with dramatic shadows for a dramatic effect. The deliverables can be used to promote the event around town, in newspaper articles and on social platforms such as FB and IG.

Social Graphics for FB and IG. I also created these “trading cards” as way to highlight and promote each teacher.